The AFLPA’s role
Accreditation, Development & Regulation
The AFL Players’ Association (AFLPA) is the sole body responsible for the accreditation, development and regulation of player agents. Importantly, as per the AFL/AFLPA Collective Bargaining Agreement, the negotiation of a playing contract with an AFL Club can only be performed by the player, their parent or legal guardian or a player agent accredited by the AFLPA.
Accredited Agents Board
The AFL Players’ Association Agent Accreditation Board (AAB) meets on a quarterly basis and is responsible for governing the conduct of player agents, establishing and administering the accreditation system and establishing a system for improving the quality, competence and professionalism of all player agents.
The AAB is made up of the following representatives:
Megan Comerford – General Manager of Legal, AFL Players’ Association (Chairperson)
Tom Petroro – Accredited Agent, TGI Sport
Paul Connors – Accredited Agent, Connors Sports Management
Peter Lenton – Accredited Agent, Kapital Sports
Braham Dabscheck – Senior Fellow, University of Melbourne
David Grossman – Head of Clubs – AFL
Ken Wood – Independent
Paul Hamilton – NAB League Manager – Metro
Tom McDonald – Current player, Melbourne Football Club
Michael Hazell – Principal, M+K Lawyers
Agent Regulations & Standard Player Agent Agreement
As the body representing the collective professional interests of AFL and AFLW Players, the AFL Players’ Association seeks to ensure that competent and ethical individuals represent its members.
To help ensure this, the AFL Players’ Association manages a compulsory accreditation process along with the enforcement of Regulations that govern the conduct of all Agents. A copy of the Regulations can be found below, along with a copy of the Standard Player Agent Agreement, a standardised document outlining the relationships between a Player and their Agent.
Accredited Agents List
The following is a list of player agents that are currently accredited with the AFLPA for the 2024-2025 accreditation period. Clubs may only negotiate a playing contract with a player, their parent / guardian or an AFL Players’ Association Accredited Agent.
Victoria
James Pitcher
Bravo Management
M: 0417 744 882
E: james@bravotalentmgmt.com
www.bravotalentmgmt.com
Colin Young
Young Guns Sports Management
M: 0456 272 727
E: colin@youngguns.net.au
www.youngguns.net.au
Dylan Smith
Centimeter Perfect
M: 0427 239 526
E: ds@centimeterperfect.com.au
www.centimeterperfect.com.au
Noah Amery
Centimeter Perfect
M: 0476 409 014
E: na@cp.football
www.centimeterperfect.com.au
Paul Connors
Connors Sports Management Pty Ltd
P: 03 9572 1600
E: paulc@connorssports.com.au
www.connorssports.com.au
Robbie D’Orazio
Connors Sports Management Pty Ltd
P: 03 9572 1600
E: robbie@connorssports.com.au
Kristian Whipp
Centimeter Perfect
M: 0402 196 674
E: kw@cp.football
www.centimeterperfect.com.au
Nick Gieschen
Connors Sports Management Pty Ltd
P: 03 9572 1600
E: nick@connorssports.com.au
www.connorssports.com.au
Julian Petracca
Connors Sports Management
M: 03 9572 1600
E: julian@connorssports.com.au
www.connorssports.com.au
Isabelle Hardwick
Connors Sports Management
P: 03 9572 1600
E: isabelle@connorssports.com.au
www.connorssports.com.au
Harrison Taylor
NC Management
M: 0439 647 849
E: harrison@ncmanagement.com.au
Jayden Gerrand
Djinda Sports
M: 0422 597 243
E: jgerrand@djindasports.com
Michael Oakes
Elevation Sports Agency
M: 0474 117 791
E: moakes@elevationsports.com.au
www.elevationsports.com.au
Annabel Burge
Hemisphere Management Group
M: 0408 866 200
E: annabel@hemispheremg.com
www.hemispheremg.com
Alex McDonald
Hemisphere Management Group
M: 0408 866 200
E: alex@hemispheremg.com
www.hemispheremg.com
Anthony Panozzo
Hemisphere Management Group
M: 0408 866 200
E: anthony@hemispheremg.com
www.hemispheremg.com
David Trotter
Hemisphere Management Group
M: 0408 866 200
E: dave@hemispheremg.com
www.hemispheremg.com
Cameron Read
Inside 50 Player Management
M: 0430 015 815
E: cam.read@inside50pm.com.au
www.inside50pm.com.au/
Mclaren Spiteri
Inside 50 Player Management
M: 0424 453 833
E: mclaren.spiteri@inside50pm.com.au
www.inside50pm.com.au/
Ryan Walker
Inside 50 Player Management
M: 0439 158 574
E: ryan@inside50pm.com.au
www.inside50pm.com.au/
Donald McDonald
McDonald Management & Events
M: 0413 946 946
E: donald@mcdonaldmgmt.com.au
www.mcdonald-mgmt.com/
Mick Sandry
Stealth Sports & Media
E: mick@stealthagency.com.au
M: 0422 577 898
Anthony McConville
Macs Sports Promotions Pty Ltd
M: 0413641694
E: anthony@macs-sports.com.au
www.macs-sports.com.au
Tom McConville
Macs Sports Promotions Pty Ltd
P: 03 9372 9155
E: tom@macs-sports.com.au
www.macs-sports.com.au
Alex Saundry
More than Management
M: 0431 738 284
E: alex@morethanmgmt.com.au
www.morethanmgmt.com.au/
Charlie Hocking
More Than Management
M: 0488 544 602
E: charlie@morethanmgmt.com.au
www.morethanmgmt.com.au/
Raymond Purcell
OMP Sports Management
P: 03 9599 8800
E: ray@kpalaw.com.au
www.ompsports.com.au/
Jiaming Pi
Elevation Sports Agency
M: 0401 658 134
E: jpi@elevationsports.com.au
www.elevationsports.com.au
Brett Munro
Elevation Sports Agency
M: 0427 079 417
E: bmunro@elevationsports.com.au
www.elevationsports.com.au
Aydin Gulmen
Elevation Sports Agency
M: 0468 916 810
E: agulmen@elevationsports.com.au
www.elevationsports.com.au
Scott Lucas
Phoenix Management Group
P: 03 9615 5155
E: scott@phoenixmanagementgroup.com.au
www.phoenixmanagementgroup.com.au
Winston Rous
Phoenix Management Group
P: 03 9615 5155
E: winston@phoenixmanagementgroup.com.au
www.phoenixmanagementgroup.com.au
Lachlan Crnogorac
Phoenix Management Group
M: 0498 024 044
E: lachie@phoenixmg.au
www.phoenixmanagementgroup.com.au
Peter Jess
PJA Accountants
P: 03 9375 4225
E: pjess@pjaca.com.au
www.pjaaccountants.com.au/
Josh Eaton
Sports Minded
M: 0424 520 752
E: josh@sportsminded.com.au
www.sportsminded.com.au
Jodie Gooden
Talent Sports Management
M: 0410 577 831
E: info@talentsportsmanagement.com.au
Jason Tullberg
Athletica Sports Management
M: 0419 105 552
E: jason@athletica.management
www.athletica.management
Ryan Vague
RV Sports Management
M: 0421 972 622
Haydn Murdoch
This Generation Pty Ltd
M: 0414 481 733
E: haydn.murdoch@ghgp.com.au
Shane Casley
TGI Sport
M: 0418 544 768
E: shane@amacat.com.au
www.tgisport.com
Dylan Hodge
TGI Sport
P: 03 9816 5500
E: dhodge@tgisport.com.au
www.tgisport.com
Tom Petroro
TGI Sport
P: 03 9816 5500
E: tpetroro@tgisport.com.au
www.tgisport.com
Adam Ramanauskas
TGI Sport
P: 03 9816 5500
E: aramanauskas@tgisport.com.au
www.tgisport.com
Matt Bain
TGI Sport
M: 08 9816 5500
E: mbain@tgisport.com.au
www.tgisport.com
Max Hayes
TGI Sport
P: 03 9816 5500
E: mhayes@tgisport.com.au
www.tgisport.com
Tim Hazell
Vivid Sports Management
M: 0419 154 566
E: timhazell@vividsport.com.au
www.vividsport.com.au/
Peter Munt
Vivid Sports Management
M: 0433 400 230
E: petermunt@vividsport.com.au
www.vividsport.com.au/
Leigh Howard
Wayfarer Sports
M: 0422 133 796
E: leigh.howard@vicbar.com.au
Ashley Blair
Pacific Sports Management
M: 0418 344 607
E: ashley@psmafl.com
www.pacificsportsmanagement.com/
Ben Riddle
Riddle Sports Management
M: 0401 447 755
E: briddle@buxton.com.au
James Jarvis
Mercury Talent Management Pty Ltd
M: 0411 498 226
E: james@mercuryfp.com.au
Western Australia
Benjamin Meakins
Space Collective
M: 0409 765 846
E: ben@spaceco.au
https://www.spaceco.au/
Andrew McDougall
Corporate Sports Australia
M: 0432 134 134
E: andrew.mcdougall@csports.com.au
www.csports.com.au
Jaimi Rumbold-Raynsford
Stella Athlete Management
M: 0427 207 466
E: jaimi@stellaathletes.com
www.stellaathletes.com/
Thomas Seccull
Hemisphere Management Group
M: 0408 866 200
E: tom@hemispheremg.com
www.hemispheremg.com/
Paul Peos
Inside 50 Player Management
M: 0412 613 804
E: paul.peos@inside50pm.com.au
www.inside50pm.com.au/
Kelly Loakes
Inside 50 Player Management
M: 0412 254 488
E: kelly.loakes@inside50pm.com.au
www.inside50pm.com.au/
Jarrod Ryan
Ryan & Co Sports
M: 0421 595 815
E: jarrod@ryancosports.com.au
www.ryancosports.com.au
Lauren Gandini
Stella Athlete Management
M: 0472 777 588
E: lauren@stellaathletes.com
www.stellaathletes.com/
Jason Dover
TGI Sport
P: 08 9443 8611
E: jdover@tgisport.com.au
www.tgisport.com
Luke Morabito
TGI Sport
P: 08 9380 6978
E: lmorabito@tgisport.com.au
www.tgisport.com
South Australia
Peter Rohde
EFM Corporate Pty Ltd
M: 0414 808 999
E: peter@efm.net.au
Steve Pavloudis
Crown Sports Management AFL Pty Ltd
M: 0413 460 131
E: stevepavloudis@crownsports.com.au
crownsports.com.au
Greg Size
Deliver Sports Management
M: 0419 185 767
E: greg@deliversports.com.au
www.deliversports.com.au
Jake Martin
Elevation Sports Agency
M: 0466 113 532
E: jake@elevationsports.com.au
www.elevationsports.com.au
Andrew Dnistriansky
Sports Minded
P: 08 8410 5780
E: andrew@bdklawyers.com.au
www.sportsminded.com.au
Stephen Kellis
Sports Minded
P: 08 8410 5781
E: stephen@bdklawyers.com.au
www.sportsminded.com.au
Darian Lobb
MVP Management
M: 0417 838 147
E: dlobb@mvpmanagement.com.au
www.mvpmanagement.com.au
Ned Costello
Sports Minded
M: 0431123139
E: ned@sportsminded.com.au
www.sportsminded.com.au
Michael Doughty
TGI Sport
P: 08 8356 1150
E: mdoughty@tgisport.com.au
www.tgisport.com
Tim Lawrence
TGI Sport
M: 0422 288 123
E: tlawrence@tgisport.com.au
www.tgisport.com
Dimitris Parhas
W Sports & Media
P: 08 8113 7750
E: dparhas@wrplegal.com.au
www.wsportsandmedia.com.au
Garry Winter
W Sports & Media
P: 08 8113 7750
E: gwinter@wrplegal.com.au
www.wsportsandmedia.com.au
Ben Williams
Players Ink
M: 0421 355 000
E: ben.williams@playersink.net
http://www.playersink.com.au/
Matthew Knight
Helix Group
M: 0409 474 503
E: matt@helixgm.com.au
helixgm.com.au
Gregg Harris
Helix Group
M: 0439 827 758
E: gregg@helixgm.com.au
helixgm.com.au
Queensland
Nigel Baldwin
Centimeter Perfect
M: 0433 149 527
E: npb@cp.football
www.centimeterperfect.com.au/
Jamieson Doyle-Taylor
G2G Sports
M: 0434 585 640
E: jdoyletaylor@g2gsports.com.au
www.g2gsports.com.au
Tim Batty
Vivid Sports Management
M: 0408 772 558
E: timbatty@vividsport.com.au
www.vividsport.com.au/
Natalie Drake
Vivid Sports Management
M: 0409 500 315
E: nat@vividsport.com.au
www.vividsport.com.au/
Bella Freeman
Eximm Sport
M: 0427 022 188
E: sport@eximm.com
www.eximmsport.com
Carlie Green-Medina
Agency X
M: 0419 719 792
E: carlie@agencyx.com.au
www.agencyx.com.au/
Grace Bradley
GB Athlete Management
M: 0423 786 771
E: grace@gbathletemanagement.com.au
New South Wales
Kif Chowdhury
Enrichd Sports Management
M: 0431 383 827
E: kif@enrichd.com.au
Stefan Livingston
REPT
M: 0438 465 266
E: stefan@rept.com.au
www.rept.com.au
Trevor Clisby
Strategyone Sports Management
M: 0413 279 754
E: trevor@strategyonesports.com.au
www.strategyonesports.com.au
Alec Morgan
Strategyone Sports Management
M: 0497 282 679
E: alec@strategyonesports.com.au
www.strategyonesports.com.au
Kristian Purdie (AFL & AFLW)
Elevation Sports Agency
M: 0478 811 191
E: kristian@elevationsports.com.au
https://www.elevationsports.com.au/
Tom Matson
Dime Sports Group
M: 0422 210 415
E: tm@dimesportsgroup.com
www.dimesportsgroup.com
Katherine Brown
sis. agency
M: 0449 579 162
E: hello@sis-agency.au
Shelby Koh
sis. agency
M: 0450 447 117
E: hello@sis-agency.au
IRELAND
Mike Currane
Mike Currane Management
M: 353 87 6227797
E: michaelcurrane@gmail.com
How to become an AFLPA Accredited Agent
The AFLPA Agent Accreditation year runs July 1 – June 30, with application intakes occurring once a year. To become accredited, interested persons must submit an application to the AFLPA. Upon approval, Applicants must attend the AFLPA’s three-day Agent Accreditation Course (held late May) and then sit and successfully pass the four-hour Entrance Exam (held early June).
APPLICATIONS FOR THE 2024 COURSE AND EXAM ARE NOW CLOSED.
TO BE ADDED TO THE 2025 EXPRESSION OF INTEREST LIST PLEASE EMAIL AGENTS@AFLPLAYERS.COM.AU
ELIGIBILITY
To be eligible for Accreditation, an Applicant must:
- be an individual, natural person;
- be eighteen years or older;
- be a fit and proper person (as defined by the Agent Regulations)
- have educational qualifications, negotiation skills and experience with contract to a level acceptable to the Agents’ Board;
- not be an officer, volunteer, employee or hold any other role at the AFL, an AFL Club, a Second Tier League, Club or any elite Talent Pathway program without the prior written consent of the Agents’ Board.
APPLICATION REQUIREMENTS
Application Documents:
- AFLPA Agent Accreditation Application Form
- Written cover letter/email. This should address reasons for application, relevant history and skills, and plans upon accreditation if successful.
- Curriculum vitae
- National Police Check (no older than 3 months)
- Valid Working with Children Check
- Proof of Professional Indemnity Insurance
Agent Accreditation Course: Once a submission has been approved, applicants will be required to attend the three-day Agent Accreditation Course. The course will be held online and include education sessions on various topics by AFLPA and industry personnel.
Entrance Exam: The week following the course, applicants must sit the four-hour online entrance exam. The exam is open book and includes a mixture of multiple choice and open answer questions, testing knowledge on a range of collective instruments applying to AFL and AFLW Players, including but not limited to:
- AFL/AFLPA Collective Bargaining Agreement
- AFLPA Regulations Governing Accredited Agents
- Standard Player Agent Agreement
- AFL and AFLW Rules
- AFL Player Code of Conduct
- AFL Anti-Doping Code
- AFL Illicit Drugs Policy
- AFLPA Programs and Services
Applicants must achieve a mark of 75% or more to gain accreditation.
For any questions or further information on becoming an Accredited Agents, please email agents@aflplayers.com.au.